Agency Health Score — Free 5-Minute Diagnostic — Ascend
Free 5-min diagnostic

How healthy is your agency, on a scale of 0-100?

Six dimensions. 15 questions. A score grounded in real benchmarks, a dimension breakdown, and an AI-generated improvement plan tuned to your numbers. No email, no signup to see it.

What the diagnostic measures

Six dimensions that drive whether your agency is operating at margin or running uphill. Each one scores 0-100 against benchmarks already published in our Resources guides.

How you price

Pricing health

20% of overall score

How your hours work

Utilisation health

20% of overall score

How fast money lands

Cash flow health

20% of overall score

How you spread the risk

Client mix health

15% of overall score

How much you spend on SaaS

Tool stack health

15% of overall score

How sustainable this is

Founder burn

10% of overall score

What you'll get at the end

Your 0-100 overall score

Banded — Excellent (80+), Solid (60-79), At risk (40-59), Critical (under 40). Honest curves, not gamed.

Six dimension sub-scores

Each dimension scored independently with a one-line diagnosis. Surfaces the weakest one for targeted action.

AI-generated improvement plan

3-5 concrete next actions tuned to your numbers, team size, and pricing model. Operational, not aspirational.

Five minutes. Real number. No signup.

Answer 15 questions about how your agency actually runs. See your score and a personalised improvement plan instantly.